I’m Dr. Ali Novitsky—physician, coach, and founder of The FIT Collective®. The work we teach is about learning how to hold yourself fully, especially under pressure.
I once thought transformation was about change.
I believed that if I could just fix what felt broken, everything else would fall into place. Stronger discipline. Better habits. More control.
What I didn’t understand yet was how much of myself I was refusing to hold.
Medicine gave me language — not relief.
Becoming a physician gave me science, physiology, and frameworks for change. But it didn’t remove the ache.
I saw the same pattern again and again — especially in women. Brilliant. Capable. Carrying more than anyone could see.
When I tried to build “transformation,” no one came.
Transformation felt too abstract. Too confronting.
So we gave it a safer name. Weight loss. Exercise Program. Something tangible.
What happened next did not surprise us.
Women came for one thing.
And left with something else entirely.
We leveraged nutrition, fitness, mindset shifts, and community—not as separate tools, but as an integrated path back to self.
What emerged wasn’t just physical change. It was recognition. A remembering of strength, clarity, and self-trust that had been buried under years of responsibility, expectations, and survival mode.
Transformation didn’t happen all at once. It happened at the pivotal moment when each woman realized: nothing was missing—everything was already inside her.
From that realization, everything shifted.
So we built a program that doesn’t end. One that evolves as our women do. That’s why some began in Transform 1 and are still here—growing, refining, expanding—in Transform 10.
Our Coaching Philosophy
You don’t come here to be fixed. You come capable, accomplished, and already doing your best.
Most of our women have been coached by systems that pushed harder, assumed discipline was the answer, and confused pressure with growth.
You don’t need shame to change.
You thrive when a coach gets curious instead of critical. When effort is assumed. When struggle isn’t failure—but information.
This is coaching that softens the inner critic without removing accountability. That offers honesty without harshness, challenge paired with safety, and structure with room for humanity.
We believe growth comes from resilience, not perfection. From being seen, understood, and supported through real life.
The most powerful coaching doesn’t sound like pressure.
- “Of course this feels hard.”
- “What do you notice?”
- “What would make this feel safer?”
- “You don’t have to be perfect for this to work.”
Because of that, women show up. They stay. They try again. Not because they’re pushed—but because they’re supported.
Transform coaching is built on curiosity, safety, belief, and meaningful challenge— with deep respect for your effort, intelligence, and humanity.
Your story is ready to be written.
You don’t need to become someone new. You don’t need to fix yourself.
You need space. Support. And the right container to meet who you already are.
The best way to know if Transform® is the right next step for you is through a real conversation.
If you’d like to talk it through, I’m available and happy to connect.
Message me to talk about Transform®— or —
If you’d prefer to stay in learning mode for now, you’re welcome to join our private WhatsApp group.
It’s a space where I share updates, reflections, and context about the work — no pressure, no pitching, just clarity.
Join the Transform® WhatsApp Group
Enrollment is open through February 28.
The program officially begins January 3.
When you’re ready, meet the expert coaches who bring this work to life — then scroll down to explore the full structure of Transform®.
Meet Your Coaches
Transparent Investment.
What’s on the buffet? Transform® Includes:
- Onboarding — Immerse in the DistressRx™ Method and discover your unique stress type.
- DistressRx™ Framework — Our coaching algorithm developed from CBT- and DBT-based, evidence-informed tools.
- Weekly Live Coaching + 15-Minute Microlearnings (CME eligible) — Real-time support from physician-coaches who understand your world.
- Monthly Specialty Calls + 15-Minute Microlearnings — Expert coaching on menopause, GLP-1 weight loss, relationships & intimacy, stress, and leadership.
- View Full List of Coaching Calls & CME Topics
Can’t attend calls live? We’ve got you covered:
- Video and audio replays of every session
- Speed-up audio options so you can learn on your schedule
- Cliff Notes summaries so you can catch up in minutes
- Personalized Written Coaching — Ongoing access to mindset, nutrition, and exercise coaching threads.
- Private Community on Skool — A trusted network for deep connection and shared understanding.
- Strength & Nutrition Programming — Fully coached nutrition and exercise plans, plus your complete virtual gym inside our app.
- Core & Floor, Yoga, and Meditation Practices — Reconnect with your body’s calm intelligence and restore energy balance.
- Nutrition & Obesity Prevention Program — Evidence-based education that bridges the gap in medical training.
- Transform® Workbook (Mailed to You) — Your tangible anchor for reflection and consistency.
- 12 CME Credits — Earn while you evolve through accredited, physician-developed content.
- Exclusive Invitation to the Miraval Retreat — First access to our annual in-person Transform® experience.
- Enrollment Closes February 28, 2026 — Catch-up onboarding provided for those who did not start in January.
- Program Support Through December 2026 — Your support lasts from enrollment through the full program year.
Transform® combines physician wellness, evidence-based nutrition and fitness, emotional regulation, and CME education — all in one program.
This is the most comprehensive and sustainable investment you can make in your health — and your future.